ESPN has done it again and has created another early season College Basketball event to start in the 2011-12 season. The marquee event will be called the Champions Classic and will feature Duke, Michigan State, Kentucky and Kansas. This event was started to increase the viewership early in the college basketball season.
The Champions Classic is a round robin event that will go for three straight years beginning on Nov. 15, 2011 with Duke vs Michigan State and Kansas vs Kentucky at Madison Square Garden. The following year the teams will rotate matchups and will play at the Georgia Dome in Atlanta. In 2013 the event will be played at the United Center in Chicago.